China Strategy +

Strategy Consulting

Our team have unparalleled experience working at board level on china strategy formulation and China training for foreign companies working with China.

Research Services

With access to our team of over 50 researchers in China who utilise on-line and off-line research methods, we source evidence-based information that informs your China strategy.

Organisational Development

Our China training solutions include: 121 coaching for CEOs / senior executives; board room briefings; China strategy sessions; team integration programmes; and cross cultural working.

Target Identification

We have strong relationships with the elite business networks in China, so can help clients develop a China strategy that will identify and engage viable partners, investors and customers.


Working as a trusted part of your team, our bi-lingual negotiators and business and management consultants help our clients progress and close deals.

Problem Solving

Talk to us! We can help you develop a China strategy to mitigate issues.

Getting things Done requires understanding

China Training - Cultural Comparisons.

What is culture? The iceberg model.

Examining the ‘stereotype’ and how it could affect effective intercultural communication.

How do the Chinese view themselves and how are they viewed?

The different world views that shape our respective behaviour.

Confucian “structuring values”: relationship, hierarchy, group culture and their impact on how society and business function.

Confucian “soft values” face, conflict avoidance and how they shape politeness codes.

Recent history: how China’s more recent development shaped mentalities.

China Training - Behavioural Analysis.

Non-verbal communication, including body language (eye contact, gestures, posture, touch, personal space) and paralanguage (intonation, pitch and speed of speaking, hesitation noises, gesture, and facial expression).

From perception to interpretation and introducing the DIVE model to help gain a “neutral stance”.

Mono-chronic vs. poly-chronic attitude towards time, punctuality, planning, understanding of deadlines.

Meeting etiquette and behaviour in China : comparison to Western and Middle Eastern cultures.

How do the Chinese reason differently to Westerns; history of thought.

Direct and indirect communication.

Chinese and Westerns common communication patterns.

Being clear vs. being overly direct.

China Training - Multicultural Teams.

Images of “good leadership” across cultures.

Applying principles of intercultural communication to line management and HR processes such as Career Development Review / Annual Appraisal and team management, including delegation and collaboration.

Reviewing key principles such as fairness, leadership, feedback and establishing a shared context.

How our prejudices are played out at the negotiation table.

Cultural perspectives at each stage of negotiation.

Cross cultural negotiation checklist.

The influence of numbers, colours and symbols, holidays and customs.

The role of business and management consultants and intermediaries in China.

Do’s and don’ts.